The landmark “HOLLYWOOD” sign in Los Angeles has been threatened by development of the property immediately surrounding the national icon.
The privately owned land that the sign sits in is in jeopardy of becoming a luxury home development – unless the Trust for Public Land can raise the money to buy the property and make it part of Griffith Park. They need to raise an additional $12.5 million by April 14th.
The HOLLYWOOD sign was originally HOLLYWOODLAND, and was used to promote the home development of publisher Harry Chandler. And, starting immediately, it will be covered in another sign to help promote the fundraiser – SAVE THE PEAK.
The sign has had no modifications since 1992, when producers paid $54,000 to have a 75 ft. tall picture of actress Kim Basinger put on top of the letter “D”.
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