The landmark “HOLLYWOOD” sign in Los Angeles has been threatened by development of the property immediately surrounding the national icon.
The privately owned land that the sign sits in is in jeopardy of becoming a luxury home development – unless the Trust for Public Land can raise the money to buy the property and make it part of Griffith Park. They need to raise an additional $12.5 million by April 14th. (more…)
What is bigger than a bread box, made out of wood, and creates cash flow? The answer is a wooden outdoor billboard sign. No other pile of wood can create up to a 100% return on investment annually.
So how does it work? Here’s the basic steps to building a wooden billboard. (more…)
Building a new billboard is stressful enough without waiting until the last minute to see if you have sufficient access to get all the equipment in to construct it. The time to analyze this issue is not when the 18 wheeler full of steel arrives at the job site. Here are the things you need to analyze well ahead of construction – or even signing the ground lease: