A federal appeals court has ruled that New York City did not violate the First Amendment by regulating the number of billboards allowed on the roadways. (more…)
Posts Tagged ‘billboard lease’
Federal Appeals Court Rules Against Outdoor Companies in New York
Friday, February 26th, 2010How To Maintain 100% Occupancy
Saturday, November 21st, 2009Is 100% occupancy on billboards a realistic expectation, or an impossible fantasy? Using the methods I am going to describe, you will find that 100% occupancy is a fully attainable goal and a minimum performance benchmark for the future.
How To Get The Impossible Land Owner To Talk To You.
Friday, November 20th, 2009Everyone has their own strategy to initialize contact to discuss a billboard ground lease with the property owner. Some cold-call, some use letters, but everyone has experienced the same effect on occasion – the owner who, no matter what you do, will not talk to you. Here are some strategies to make contact.
How To Sell A Billboard Groundlease To A Competitor
Friday, November 20th, 2009There are few business plans as lucrative as obtaining and selling billboard groundleases and permits to competitors. The financial risk is nearly zero, and the profits can be in the five figures. The only reason that every man, woman and child in the U.S. is not doing this is because 1) they don’t know the opportunity exists or 2) they don’t know how to do it. While learning how to find billboard locations is fairly complicated and takes up about 100 pages of my book, let’s go over the right method to sell a billboard location, once you have obtained one. Unless you market it properly, any lease and permit you successfully achieve will never reach its true potential.
FOUR OF THE TOP 10 THINGS THE LANDOWNER NEEDS IN A BILLBOARD GROUND LEASE
Friday, November 20th, 2009The average billboard ground lease is 20 years. Since you only have one shot every 20 years to negotiate your ground lease, it is imperative that you do a good job at it. And it’s not something you are going to learn from experience – you will only do it about three times in your lifetime! (more…)

